Color is everywhere. It’s in the world around us, in the artworks we are inspired by, in our wardrobes. If you are a visual artist, chances are you constantly work with color yourself.

It is one of the most versatile tools to use, when the goal is to deepen the effect on your viewer, evoke stronger emotions, or tell a memorable story through your art. Understanding the color symbolism is immensely helpful, be it for boosting your creativity, fueling your imagination, or easily pulling the heartstrings of your audience.